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Pritam praises ZEE UK’s efforts for Wembley event

Pritam to headline ZEE Rockstars in UK
Pritam to headline ZEE Rockstars in UK

Popular music maestro, Pritam Chakraborty who has landed in the UK for his ZEE Bollywood Rockstars event at Wembley this weekend, said he been left spellbound with ZEE Network�۪s marketing initiatives.

ZEE Network UK has pulled out all the stops to promote the event in every way possible. The response is so overwhelming that Pritam and his supporting artists will play to a near-full house crowd on Sunday night. As well as using its own five channels in the UK, ZEE Network has been advertising the event on rival Sony Entertainment Television Asia and news broadcaster, NDTV 24×7. It had also signed a deal to giveaway competition tickets on London�۪s Sunrise Radio, Lyca Media’s Radio 1458AM and online on BizAsia.

A spokesperson for ZEE UK said, ���We are extremely excited for the event and have got an overwhelming response. ZEE Bollywood Rockstars is definitely going to be one of the most extraordinary events UK has ever seen.�۝

Pritam was also live on ZEE TV�۪s new show ZEE Companion for one-hour, in which he got to interact with his fans on Friday night. He said he was taken aback by the lengths ZEE Network has undertaken to promote the event.

ZEE Bollywood Rockstars features Benny Dayal, Harshdeep Kaur, Aditi Singh Sharma, Nikhil George , Sreerama Chandra, Anupam Amod and Soham Chakraborty. It takes place on Sunday 13th April at Wembley Arena.