&TV has held a launch event for its upcoming new fiction ‘Perfect Pati’.
The show marks the debut of veteran actress Jaya Prada who will be seen essaying the character of Rajyashree Rathod, a dynamic and modern mother-in-law along with TV actor Ayush Anand essaying the role of her son, while Sayali Sanjeev will play the small-town girl Vidhita Rajawat.
Set against the backdrop of Rajasthan, The show will take viewers through the life of Vidhita, who like many young girls dreams of an idealistic image of her prospective partner. Her approach towards life and situations is in complete contrast to that of Pushkar’s, a rich, attractive and aggressively over-protective man. As the story progresses, Vidhita is in for a rollercoaster ride when her marriage with Pushkar leads to a ‘not so perfect’ married life causing her to deal with various unexpected ups and downs. The narrative touches upon how Rajyashree successfully manages the roles of both being a mother and mother-in-law. Narrating the non–idealistic married life of Vidhita and Pushkar, the show attempts to question the thought that whether an ideal son is capable of being an ideal husband.
Vishnu Shankar, Head, &TV said, “At &TV, our attempt is to present narratives which highlight the evolving mindset of new India. Our latest addition to this portfolio is Perfect Pati that provides a fresh perspective to the portrayal of a mother-in-law on screen and highlights how the daughter-in-law, being a woman of today deals with her life choices. While we are proud to introduce a strong concept that will prove to be a catalyst of change, we are equally excited that we have a personality of the stature of Jaya Prada leading it. We are positive viewers will appreciate this new offering from our end.”
Rupali Guha, Producer, Filmfarm India Pvt Ltd said, “The concept of Perfect Pati is quite fresh and contemporary with an extremely relatable narrative. The show highlights the emphasis that is put into finding the perfect bahu with set parameters of how an ideal daughter-in-law should be for the son of the house. But very little or no attention is given to whether that son deserves a perfect wife. The show aims to create a change in the way society looks at the entire process of marriage in India, I hope this show is accepted by the audience and furthermore broadens our perspectives.”
‘Perfect Pati’ launches on &TV on Monday 3rd September at 21:30 (India) and 19:00 (UK).