ZEE TV’s show ‘Phir Subha Hogi’ is ready for launch andBizAsia.co.ukcan reveal that it will be hitting UK TV screens in April.

The show will focus on a social evil prevailing in Madhya Pradesh.

It discusses a certain custom wherein daughters born in the family are forced to go through a ritual wherein they get sold to rich Thakurs, who derive pleasure by being with the teenage girls.

It stars Sikandar Kharbanda and Narayani Shastri.

‘Phir Subha Hogi’ launch will prompt a change in ZEE TV’s primetime schedule, which is still being worked on. It is likely ‘Ram Milaye Jodi’ will be ousted but this is yet to be confirmed by the broadcaster.

‘Phir Subha Hogi’ launches on Tuesday 17th April (India) and on Wednesday 18th April (UK). Time will be confirmed soon.