ZEE Cinema was the second most watched Asian TV channel in UK ratings on Saturday, along with Colors and Hum Masala, according to exclusive data obtained by BizAsiaLive.com.
All three channels delivered a share of 0.10%, behind Sony Entertainment Television, which garnered a share of 0.15%, claiming the No.1 position.
ZEE Cinema’s biggest movies were ‘Holiday’ starring Akshay Kumar at 18:00 with 24,200 viewers, followed by 90s film ‘Azaad Desh Ke Ghulam’ at 15:00 with 21,000 viewers and ‘Gopichand Jasoos’ at 12:00 with 9,400 viewers.
The channel also led the movie genre with Rishtey Cineplex and B4U Movies delivering a share of 0.04%, Sony MAX and Star Gold with 0.02%.
Please note: Above data is overnight figures, which may change slightly after seven days when consolidated data has been accounted for. BizAsiaLive.com publishes consolidated figures every Monday.