Overnights: Star Plus extends lead; Sony SAB & Hum Masala excel on Monday


Star Plus extended its lead over rivals on Bank Holiday Monday, while Sony SAB TV and Hum Masala did exceptionally well, according to exclusive data obtained by BizAsiaLive.com .

Star Plus delivered a share of 0.21% with ‘Yeh Hai Mohabbatein’ proving the biggest bet. It was watched by 127,400 viewers at 19:30, followed closely by ‘Tu Sooraj Mein Saanjh Piyaji’ at 19:00 with 123,000 viewers and ‘Kullfi Kumarr Bajewala’ at 20:30 pulling in 82,500 viewers.

Sony SAB TV and Hum Masala both raked in a share of 0.07% each. Sony SAB TV’s top show was ‘Crime Patrol’ at 23:00 with 21,300 viewers and a further 19,200 viewers at 23:00. Movies ‘Ladies V Ricky Bahl’ and ‘Aaja Nachle’ also did well on Sony SAB TV. Hum Masala had success again with its Twenty20 coverage between Pakistan and West Indies. It was watched by an average 30,000 viewers from 15:00.

Sony Entertainment Television and Geo TV both raked in a share of 0.03%, while ZEE TV, Hum TV and Colors registered 0.02%.

Above data is overnight ratings supplied by Attentional – and may change slightly after consolidated figures become available in seven days from BARB.

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