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Overnights: Sony channels put on strong display on Saturday

Sony Pictures Networks channels Sony Entertainment Television, Sony MAX and Sony SAB TV proved a ratings success on Saturday in UK ratings, according to exclusive data obtained by BizAsiaLive.com .

Flagship channel, Sony TV performed the best with a share of 0.07%. ‘Super Dancer 2’ at 20:00 got its biggest ratings of the season with 66,400 viewers. Also, the network’s strategy to lure viewers to Sony MAX with an old Filmfare Awards telecast at 20:00 worked a treat. It was watched by 17,400 viewers. Incidentally, the original telecast of Filmfare Awards 2018 will be shown on Colors tonight and to rival it, Sony SAB TV will repeat last year’s Filmfare Awards. Sony SAB TV also did well yesterday with a share of 0.05%.

Star Plus remained UK’s top Asian TV channel. Prime TV and Hum Masala were on par with a share of 0.06% owing to the success of the Pakistan Super League 2018.

Above data is overnight ratings supplied by Attentional – and may change slightly after consolidated figures become available in seven days from BARB.