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Overnights: PTC Punjabi claims victory over Colors UK

PTC Punjabi
PTC Punjabi

The telecast of Punjabi movie ‘Ishq Gerrari’ on Sunday afternoon helped PTC Punjabi beat Colors in the afternoon time band, according to exclusive data obtained by BizAsia.

The film, which was screened between 12:30 and 16:00, pulled in an average 13,800 viewers – peaking at 44,100 viewers. Colors, on the other hand could only manage an average of 6,000 viewers (peak 21,300 viewers) for its ‘Shastri Sisters’, ‘Sasural Simar Ka’ and ‘Udaan’ omnibus editions.

Similarly, PTC Punjabi was also ahead of Pakistani giant Hum TV Europe, which could only muster in an average 7,700 viewers – peaking at 30,200 viewers during the same slot.

PTC Punjabi was still further away from beating market leader Star Plus, which attracted an average 21,000 viewers – peaking at 80,700 viewers for the blockbuster Bollywood movie ‘Jai Ho

PTC Punjabi is attracting a weekly reach of around 250,000 viewers but plans to introduce changes in its schedule next month.

Above data is an overnight rating supplied by Attentional ��� and may change slightly after consolidated figures become available in seven days from BARB.