Overnights: Low viewership for Filmfare Awards 2022 in UK

The coveted Filmfare Awards aired on Friday night, with a much smaller audience than expected on Colors, according to exclusive data obtained by BizAsiaLive.com.

The Filmfare Award 2022 ceremony was watched by just 8,200 viewers at 21:00 – peaking at 15,700 viewers. The numbers would no doubt be disappointing for the broadcaster. The UK feed followed India’s strategy to air the awards on Friday to avoid disrupting its new weekend schedule, which consists of ‘Jhalak Dikhhla Jaa’ and ‘Khatron Ke Khiladi’.

Colors registered a share of 0.04%, while Utsav Plus continued to lead with 0.12%, followed by Utsav Gold with 0.11% and Pitaara TV with 0.10%.

Please note: Above data is overnight figures, which may change slightly after seven days when consolidated data has been accounted for. BizAsiaLive.com publishes consolidated figures every Monday.