Overnights: ‘Laadla’ on ZEE Cinema leads on Sridevi’s birth anniversary


The special telecast of movie ‘Laadla’ featuring the late Sridevi, was the biggest Hindi movie on Monday, which coincided with the veteran’s 55th birth anniversary, according to exclusive data obtained by BizAsiaLive.com .

The film, which also stars Anil Kapoor and Raveena Tandon, was watched by 24,900 viewers at 11:15 on ZEE Cinema. The channel dedicated its entire output on Monday to Sridevi films, which increased its overall share to 0.06%. Other films on ZEE Cinema pulled in the following ratings:

– Chaalbaaaz at 08:15
Below 1,000 viewers

– Laadla at 11:15
24,900 viewers

Roop Ki Rani Choron Ka Raja at 14:15
1,500 viewers

Judaai at 18:00
Below 1,000 viewers

English Vinglish at 21:15
3,400 viewers

Other than ZEE Cinema, Sony MAX also did well with a share of 0.06%. Its top film was ‘Dum Laga Ke Haisha’ at 20:00 with 23,00 viewers. ‘C Kkompany’ on Star Gold was watched by 9,900 viewers, followed by ‘London Paris New York’ with 6,000 viewers on Star Gold and ‘Kapoor & Sons’ with 6,000 viewers on Rishtey Cineplex.

Please note: Above data is overnight figures, which may change slightly after seven days when consolidated data has been accounted for. BizAsiaLive.com publishes consolidated figures every Monday.

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