Overnights: ‘Indian Idol 12’ continues to give Sony TV weekend lead

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Sony TV emerged as the No.1 Asian TV broadcaster over the weekend with ‘Indian Idol 12’, according to exclusive data obtained by BizAsiaLive.com.

Sony TV delivered a whopping share of 0.22% on Saturday and 0.14% on Sunday. ‘Indian Idol 12’ was watched by 114,100 viewers at 20:00 on Saturday and a further 66,600 viewers on Sunday. The ITA Awards at 21:30 on Sunday pulled in 42,800 viewers.

Please note: Above data is overnight figures, which may change slightly after seven days when consolidated data has been accounted for. BizAsiaLive.com publishes consolidated figures every Monday.

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