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Overnights: India V Pakistan grabs 300k viewers in UK

Sky Sports coverage of India and Pakistan’s ICC Champions Trophy match on Sunday proved a ratings winner for the broadcaster, according to exclusive data obtained by BizAsiaLive.com .

The match, which was aired on Sky Sports 2 in the UK, started at 10:00 and averaged with an audience 300,800 viewers – peaking at 473,000 viewers. It had an average share of nearly 3%. It is believed the ratings could’ve been a lot higher if the rain did not disrupt the match as many times as it did on Sunday afternoon.

Above data is overnight ratings supplied by Attentional – and may change slightly after consolidated figures become available in seven days from BARB.