'Humsafar' on Hum TV

'Humsafar' boosts Rishtey audience
'Humsafar' boosts Rishtey audience

Pakistani drama ‘Humsafar’ is proving a huge hit for Rishtey, with the show attracting over 100,000 viewers on the channel yesterday.

According to exclusive data obtained by BizAsia, ‘Humsafar’ – an import from Hum TV, pulled in 105,700 viewers – the biggest ever audience for the show. It peaked further to 145,400.

On ITV4, the ongoing Indian Premier League at 11:00 got an average 226,800 viewers – peaking at 471,700 viewers.

On Star Plus, ‘Nach Baliye Shriman Vs Shrimati’ at 21:00 pulled in 109,800 viewers – peaking at 146,200 viewers. Earlier in the evening ‘Arjun’ at 20:00 got 58,700 viewers.

Above data is an overnight rating and may change slightly after consolidated figures become available in seven days from BARB.