Overnights: Hum TV surges with lead over Pakistani rivals on Friday


Hum TV thrashed its Pakistani rivals on Friday, according to exclusive data obtained by BizAsiaLive.com.

Hum TV delivered a share of 0.07%, ahead of rivals Geo TV with 0.05%, Geo Kahani with 0.01% and ARY Family with zero. Hum TV was also placed at No.3 overall in UK ratings behind Sony TV with 0.17% and Star Plus with 0.11%.

Hum TV’s biggest attractions were ‘Ishq Zeh-e-Naseeb’ at 20:00 fetched 33,500 viewers, followed by ‘Jaal’ at 21:00 with 18,500 viewers and ‘Qismat’ repeat at midday with 10,000 viewers.

On Geo TV, ‘Makafat’ delivered 17,600 viewers at 19:00, followed by ‘Meray Mohsin’ at 19:00 with 11,600 viewers and ‘Yaariyan’ at 18:00 with 8,700 viewers.

On Geo Kahani, ‘Neelam’ at 16:00 fetched 4,800 viewers.

On ARY Family, ‘Haiwaan’ at 22:00 was watched 2,400 viewers.

Please note: Above data is overnight figures, which may change slightly after seven days when consolidated data has been accounted for. BizAsiaLive.com publishes consolidated figures every Monday.

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