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Overnights: Hum Masala remains No.1 in UK Pakistani TV genre

While Star Plus stayed ahead in the UK Asian TV ratings war on Thursday, it was Hum Masala, which topped the UK Pakistani TV genre, according to exclusive data obtained by BizAsiaLive.com .

The channel registered a share of 0.15%, compared to Hum TV’s 0.12%. Hum Masala’s top show was ‘Evening With Shireeen’ at 18:00 delivering 42,100 viewers, followed by ‘Zindagi Gulzar Hai’ at 20:00 with 32,600 viewers and ‘Handi’ with 27,700 viewers at 21:00.

On Hum TV, ‘Daldal’ at 20:00 pulled in 52,200 viewers, followed by ‘Ullu Baraye Farokht Nahi’ with 28,200 viewers at 21:00 and ‘Sho Bhatti’ at 18:00 with 21,900 viewers.

Geo TV and Geo Kahani could only grab a share of 0.1% each. Geo TV’s top show was ‘Geo Khelo Pakistan’ with 4,500 viewers at 16:00.

Above data is overnight ratings supplied by Attentional – and may change slightly after consolidated figures become available in seven days from BARB.