Overnights: ‘Dangal’ gives ZEE Cinema UK an edge on Tuesday

Raj Baddhan

Senior Editor


ZEE Cinema’s first day being available to all Sky customers on Tuesday saw ‘Dangal’ give it the push that it needed, according to exclusive data obtained by BizAsiaLive.com .

The blockbuster movie starring Aamir Khan, has previously been shown to viewers to Sky Asia Pack subscribers but this was the first time that it was aired to a wider audience. It was watched by 18,000 viewers at 19:00 – peaking at 30,600 viewers. Other movies on the channel didn’t fare so well yesterday with ‘Mr India’ at 15:15 attracting 1,600 viewers and ‘Prem Rog’ at 11:35 with just under 1,000 viewers average.

The channel’s all-day ratings averaged at 3,700 viewers, with a share of 0.04%.

Sony MAX had a steady audience throughout the day with ‘Rocket Singh’ at 14:55 attracting 5,900 viewers, followed by India V Sri Lanka cricket highlights at 18:00 with 3,300 viewers and ‘3 Idiots’ at 20:00 with 1,700 viewers.

The channel’s all-day ratings averaged at 1,900 viewers, with a share of 0.02%.

On Rishtey Cineplex, ‘Badrinath Ki Dulhania’ did well for the channel with 14,100 viewers – peaking at 37,200 viewers.

The channel’s all-day ratings averaged at 6,500 viewers but its share was a lot bigger than all other Bollywood movie channels in the UK with 0.08%.

B4U Movies started off slowly with an all-day ratings average of under 1,000 viewers and a share of 0%.

Above data is overnight ratings supplied by Attentional – and may change slightly after consolidated figures become available in seven days from BARB.