Food shows were the saviour for UK Asian TV channels on Saturday in ratings, according to exclusive data obtained by BizAsiaLive.com.
‘MasterChef India’ on Star Plus was the No.1 cookery show with 104,000 viewers at 19:00, while surprisingly on Star Bharat, ‘Mummy Ka Magic’ at 19:00 attracted 96,600 viewers and ‘Turban Tadka’ at 18:30 with 51,900 viewers.
Foodxp did well overall with its biggest ever share. It scored 0.08%, putting it on par with Sony TV and behind BritAsia TV with 0.16%, followed by Colors with 0.15% and Star Plus with 0.12%.
Please note: Above data is overnight figures, which may change slightly after seven days when consolidated data has been accounted for. BizAsiaLive.com publishes consolidated figures every Monday.