The television premier of this year’s blockbuster ‘PK’ has reportedly been cancelled due to a stand-off between broadcasters and film producers.
Apparently there has been an issue rising over the past six-months with a breakdown of talks resulting in the deal to be cancelled. A source said, “Over the last six months, no satellite deals have been finalised due to a standoff between the channels and the film producers. Earlier, the satellite deal used to help recover nearly 40 per cent of the film cost but not anymore.”
There have been a long list of films from 2014 that have not been sold due to excessive TV rights prices. A source said, “There are producers who are ready to sell their films at a distress price as their films have not made money at the box office. But there are a number of big ticket films that released this year which have not sold their satellite rights yet as they are not getting their due price. This includes films that have earned Rs 100 crore through a theatre release.”