Nimbus christens new channel ‘Neo Sports’

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Nimbus (the holders of the India cricket rights amongst other sporting events) has named its forthcoming sports channel ‘Neo Sports’. The channel will launch in India in October.

Harish Thawani’s Nimbus Communications Limited appears to be on track as regards its stated aim to launch three sports channels between October 2006 and September 2007.

Nimbus’ international sports broadcast operations will meanwhile, be managed by Nimbus Media Private Limited based out of Singapore. Appointed as head of Nimbus Media is Scott Ferguson who takes charge as COO heading Asiawide sports broadcast operations.

Scott, who has been heading sports broadcasting at Orbit in the Middle East, has over 20 years of experience and has had earlier stints at BBC TV, ITV, Sky and NTL.

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