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Network18 strengthens its Revenue Proposition

Network18
Network18

Network18, one of India�۪s most diversified media conglomerates is re-imagining and thereby revamping revenue structure for all Television News Brands and also the Business Magazine Forbes India. In this direction, the Group appointed Joy Chakraborthy as President- Revenue for TV18 in May 2016 and recently entrusted him with added responsibility as CEO- Forbes India.

With Joy�۪s appointment, the Group consolidated all Television Revenues including that of Forbes India under one head. Joy has brought with him over twenty years of experience in the media industry and has worked across top companies. To strengthen the sales and revenue division, the Group has recently appointed Priyanka Datta as Executive Vice President to head the English News Cluster (CNBC-TV18, CNBC-TV18 Prime HD & CNN News18) and Network Sales Head for North & South. Also Preeti Sahni has been appointed as Vice President to head Sales for Forbes India & International business for English news channels of the network.

Commenting on these recent appointments, Joy Chakraborthy said, ���I am pleased to welcome Priyanka and Preeti to Network18 family. Both Priyanka and Preeti come with right learnings and experience to take on their respective mandates at Network18. Priyanka Datta comes with a well-rounded understanding TV channels, having headed ad sales and brand solutions roles at Zee. Preeti Sahni comes with specialization on luxury and international sales, having worked on & headed senior roles with premium media brands in her earlier roles.�۝

Priyanka Datta is a media specialist with almost two decades of holistic media experience; one whose cornerstone is bed rocked on the foundations of media sales and is further enhanced with relevant exposure & executable knowledge of marketing, business and P&L. She joins the Network after a 14 years�۪ stint with Zee Entertainment Enterprises Ltd. wherein she headed sales nationally for almost all channels of Zee Network as well as their Brand Solutions Cell. Her last assignment with Zee was that of Business Head of Zindagi and the FTA GEC channels. Priyanka is a Post Graduate in English Literature and has worked with leading TV network organizations like the India Today Group, Worldcom Multimedia & Channel 9.

Prior to joining Network18, Preeti was with BCCL as General Manager handling the Luxury & International businesses. Preeti has a vast professional repertoire in product management and sales, and is skilled in conceptual marketing and business development. Prior to BCCL, she has worked with brands like India Today, HT Media, Oracle and Scholastic. Preeti is Post Graduate in Advance Electronics and has an experience of over 15 years.

Both Priyanka and Preeti will be reporting to Joy Chakraborthy.