Media agency Exodus takes to the road

New TV advertising agency Exodus Media Sales has embarked upon a roadside outdoor media campaign aimed at promoting its services for ethnic broadcasters.

Central to this activity is the giant three screen digital poster site at busy Holland Park roundabout, in West London. Bill Miller: Managing Director of Exodus Media Sales said: “We wanted to use a high impact site commuter ‘drive time’ and these three high definition digital screens were just the job, being close to affluent Kensington, Holland Park and Notting Hill, as well as being on the perimeter wall of Westfield shopping centre. A high volume of traffic use the A4 and A40 arterial routes near this site”.

Launched during the last four months, Exodus already handles mainstream sales for: B4U Music, B4U Movies, Sony TV Asia, Sony Max, MATV and ABP News, all of which were featured within the Exodus 20″ digital copy.