Star Plus has surpassed its rivals yet again by crossing the 300 mark in the latest round of TAM ratings.
According to data for Week 27, Star Plus, Sony Entertainment Television Asia and Imagine TV have all gained viewership, with Colors and ZEE TV falling slightly.
Star Plus led the way with 311 GRPs this week (last week 292), Colors shed ten points from the week before to 253 GRPs (last week 263) and ZEE TV lost 23 GRPs this week and recorded 205 GRPs (228 GRPs last week).
In the next tier, Sony TV garnered 173 GRPs (last week 150) and SAB TV was down slightly to 134 GRPs (last week 137).
On the successful completion of ‘Ratan Ka Rishta: Swayamavar 3’, Imagine TV crossed the 100 mark after many months. The channel recorded 107 GRPs (last week 81).