India ratings: Star Plus increases; Colors & ZEE slip

Star Plus continued to stay strong and others saw a decline in the latest round of Indian television ratings for Week 50, supplied by TAM.

Star Plus registered 661 GTVM with a share of 27.04% (last week 642 GTVM). Colors was slightly down with 450 GTVM and a share of 18.41% (last week 476 GTVM). ZEE TV remained in third with 398 GTVM with 16.28% share (last week 419 GTVM).

The next tier saw Life Ok with a slight decline. It recorded 289 GTVM and a share of 11.82% (last week 296 TVM). SAB TV and Sony Entertainment Television Asia were next with 288 GTVM (last week 281 GTVM) and 229 GTVM (last week 226 GTVM) respectively.

Big Magic was next in the pecking order with 60 GTVM, Zindagi up with 33 GTVM and Sony Pal with 31 GTVM.