The Hindi entertainment channels are facing a fight for viewership with the ongoing Olympics and India v Sri Lanka cricket. Star Plus has slid further in the ratings, according to official data from TAM.
Figures out for Week 31 of 2012 show Star Plus falling again after last week’s low. The channel has recorded 234 GRPs this week (last week 243).
ZEE TV bounced back to number two grabbing 211 GRPs this week (last week 222).
Sony Entertainment Television Asia has dropped to third with 206 GRPs this week (last week 235).
Colors was down slightly to 203 GRPs (last week 228).
Sony SAB TV was up from 132 GRPs last week to 138 GRPs.
Life Ok has recorded 107 GRPs (last week 107).
Sahara One has fetched 34 GRPs (last week 41).