Star Plus shed 27 GRPs but remained India’s leading Hindi entertainment channel, according to TAM viewership data for Week 32 of 2010.
The channel’s ratings fell from 365 GRPs to 338 this week. Colors stayed at number two but saw its viewership up by 17 GRPs to end with 306 GRPs this week.
While Sony Entertainment Television Asia saw a massive gain last week due to the showing of ‘3 Idiots’, it was back to its average with 181 GRPs and sitting at number four.
Back in third position this week was ZEE TV with 253 GRPs.
SAB TV saw yet another surge in its viewership with 119 GRPs, unfortunately Imagine TV was hovering behind with just 85 GRPs.