Sony Entertainment Television Asia two new shows ‘X Factor India’ and ‘Bade Achche Lagte Hai’ have clicked with viewers, giving the channel a fresh lease of life.
The channel is inching closer to the number three slot, giving ZEE TV a little fright, according to statistics for Week 23 of 2011.
Sony TV has added 12 points this week, recording a total of 181 GRPs (last week 169), which is just two points behind ZEE TV. The latter has added 2 points this week, notching up 183 GRPs (181 GRPs last week).
Star Plus remained on top of the pile with 289 GRPs this week (last week 283). Colors was second with 245 GRPs this week (last week 230).
SAB TV has also went up the popularity chart with a boost to 147 GRPs (last week 128). In last was, Imagine TV with 85 GRPs (last week 70).