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India Ratings: Colors continues to lead in Urban market

Colors continued to reign in latest India ratings (Urban) on the back of the success of ‘Naagin 3’, according to BARC India data for Week 26 of 2018.

The channel delivered 388.274 million Impressions, followed by ZEE TV with 354.054 million Impressions and Star Plus with 351.818 million Impressions. In fourth was Star Bharat with 279.306 million Impressions and Sony SAB TV with 278.589 million Impressions.

The top shows in the Urban sector were ‘Naagin 3’ on Colors with 9.706 million Impressions, followed by ‘Kundali Bhagya’ on ZEE TV with 7.318 million Impressions and ‘Dance Deewane’ on Colors with 6.830 million.

In the Rural region, ZEE Anmol stayed top with 553.113 million Impressions, followed by Sony Pal with 370.361 million Impressions and Star Utsav with 329.470 million Impressions. In fourth was Rishtey with 323.577 million Impressions and Star Bharat next with 286.280 million Impressions.

The top shows in the Rural sector were ‘Kumkum Bhagya’ on ZEE Anmol with 9.122 million Impressions, followed by ‘Zindagi Ki Mehek’ on ZEE Anmol with 6.691 million Impressions and ‘Taarak Mehta Ka Ooltah Chashmah’ with 4.991 million Impressions.

In the combined Urban and Rural region, ZEE Anmol was the biggest Hindi entertainment channel with 719.829 million Impressions, followed by ZEE TV with 582.960 million Impressions and Star Bharat with 565.587 million Impressions. In fourth was Colors with 564.746 million Impressions and Sony Pal was next with 540.331 million Impressions.

The top shows in the combined Urban and Rural region were ‘Naagin 3’ on Colors with 14.579 million Impressions, followed by ‘Kundali Bhagya’ on ZEE TV with 11.873 million Impressions and ‘Kumkum Bhagya’ on ZEE Anmol with 11.405 million Impressions.