India ratings: All channels see ratings drop

It wasn’t a good week for the Hindi entertainment channels in India with the Top 5 broadcasters witnessing a decline in their ratings.

According to official data from TAM for Week 45 of 2010, Star Plus remains the leading Hindi entertainment channel but losing 48 points in the process. It now stands with 343 GRPs.

Colors was second with 240 GRPs but losing 28 points from the previous week. ZEE TV was next but falling under the 200 margin again. It stands with 196 GRPs.

Sony Entertainment Television Asia was in fourth with 178 GRPs, SAB TV losing two points but remaining at five with 126 GRPs.

Imagine…Dil Se was the only one that saw a slight growth, going up to 114 GRPs this week.