In Pictures: ZEE TV & ZEE Cinema’s promotional blitz near The Oval ground

Veena Patel



In a marketing strategy to grab the eyeballs of India cricket fans, ZEE UK’s management promoted its channels ZEE TV and ZEE Cinema at The Oval tube station in London, close to where the 2023 ICC World Test Championship final is being played.

The five-day mini series between India and Australia has attracted spectators around the world.

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