The International Indian Film Academy (IIFA) awards are set to take place in Madrid, Spain, this June, its been confirmed.
This is the fourth outing for the awards ceremony to be held in Europe after London (2000), Amsterdam (2005) and Yorkshire (2007). This year’s event will take place between 23rd to 26th June 2016.
Andre Timmins, Director, IIFA and Wizcraft, told PTI, “We are extremely excited to announce that IIFA 2016 will travel to Europe again. We had been working on Madrid for many years and as 2016 marks the 60-year friendship between India and Spain, we feel this is the right time to showcase our culture and Bollywood there.”
The likes of Anil Kapoor, Sonakshi Sinha and Hrithik Roshan have begun promoting the awards ceremony already in Spain. This would be the 17th year for IIFA.
IIFA 2016 will be aired on Colors later in the year.