Hungama Artist Aloud launches live digital concerts by renowned musicians

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Multiple artists including Mame Khan, Shanay Shah, Anmol Malik, Alobo Naga, Sunita Bhuyan & Ronojit Bhuyan, Shibani Kashyap, Shweta Subram, Aabha Hanjura, Sherrin Varghese, John Mpamei, Shardul Mehta, Tauseef Akhtar, Manasi Scott, Merlin D’Souza & Rhys Sebastian, Jasleen Aulakh, Samantha Noella and Suneeta Rao to deliver individual live performances from their homes over a period of 14 days beginning 1st April 2020

Launched in association with Facebook, all concerts to be available live on Hungama Music’s Facebook page and will also be available for streaming on Hungama Artist Aloud’s digital properties

India, 31st March 2020: Hungama Artist Aloud, a platform that supports and promotes independent content, is launching a unique series of multilingual, multi-genre and multi-talent digital concerts called #StayAtHome #StayEntertained. Launched in association with Facebook, the series will feature various artists including Mame Khan, Shanay Shah, Anmol Malik, Alobo Naga, Sunita Bhuyan & Ronojit Bhuyan, Shibani Kashyap, Shweta Subram, Aabha Hanjura, Sherrin Varghese, John Mpamei, Shardul Mehta, Tauseef Akhtar, Manasi Scott, Merlin D’Souza & Rhys Sebastian, Jasleen Aulakh, Samantha Noella and Suneeta Rao performing live from their homes, offering viewers a chance to be entertained as they practice social distancing. From 1st April 2020 till 14th April 2020, every day, different artists will go live on Hungama Music’s Facebook page to deliver acoustic performances. Their performances will be interspersed with interesting trivia about their careers and live interactions with fans. The concerts will also be available to stream on Hungama Music and Hungama Artist Aloud’s Facebook page, Twitter and Instagram handles.

Speaking about the launch of the property, Siddhartha Roy, COO, Hungama Digital Media said, “At a time when we are facing an unprecedented situation, this property is an attempt to ensure that we are able to offer our users quality entertainment that they can enjoy from the safety of their homes. We have always worked towards creating distinct and premium musical experiences for our users. We are certain that our users will appreciate staying connected with their favourite artists while practicing social distancing.”

Speaking about the property, Soumini Sridhara Paul, Vice President, Hungama Artist Aloud said, “The world is going through a tough time. While we remain inside our homes for our own safety and that of others, it is important for us to keep our spirits high. Music plays an important role in uplifting us and helping us get through difficult situations. We are honored to have the support of 19 incredible artists who have come together to entertain people by leveraging the power of music and the digital medium. We are certain users worldwide will appreciate this unique blend of genres, languages, independent music and interactivity.”

Speaking about her upcoming performance, Shibani Kashyap said, “We are going through a critical phase at this point. Remaining indoors is the best way to remain safe, however, being at home can also be monotonous for many. I am glad to be a part of a property that will help entertain people and also offer them a momentary respite from everything going on around us.”

Manasi Scott added, “These are tough times and the only way we’ll get out of this safely, with the least number of casualties, is if we honour the lockdown. This is why I’m elated to be a part of a property like Hungama ArtistAloud #StayAtHome #StayEntertained. Who wouldn’t want to watch concerts from the comfort of their own homes?! Stay strong people.”

Suneeta Rao said, “As you read this, the entire world is housebound and full of uncertainty as to what the future will bring. The only thing we can do is take one day at a time with humility, gratitude and hope. And I am going to try and make at least one of those days as happy and joyful as I can in the only way I know. And that is through my music. Join me and Hungama as I take you through a selection of my favourite songs which I have released over the past thirty years – some of which you may not have heard but will hopefully bring you peace, entertain you, or even just make you laugh at a time when we all need it the most. This is what the digital concerts with Hungama Artist Aloud will offer. And I am looking forward to being a part of it.”

Speaking about the property further, Mame Khan said, “Social distancing is the need of the hour, however, it is not an easy feat to achieve. I am glad to be a part of a property that offers to entertain viewers from the comfort and safety of their own homes. I am really looking forward to my performance and interacting with my fans during the same.”

Hungama Artist Aloud #StayAtHome #StayEntertained will be available to live stream on Hungama Music’s Facebook Page.

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