Hrithik Roshan expands his HRX brand

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Hrithik Roshan who has a successful line of sports ear under the brand name HRX, is going one step further and investing into start up businesses.

Reported in DNA India, Roshan who is indeed an ambassador of fitness, has decided to do this not in the view to make more money but because he feels motivated in helping those with the same passion. In an interview with ET a business news channel, Roshan gave details about his plans. “My motivation is not money.. but love to contribute to the world by way of investing in startups and businesses wedded to amazing philosophy and values.”

Along with this, the e-commerce giant Myntra will be joining forces with HRX inner wear and sunglasses, HRX own brand casual wear as well as bringing in womens and kids range. Talking about the growth of his brand, Roshan says, “It is an open space… very soon we will be getting into inner wear, sunglasses, that is what we have been discussing. We are also considering something offline this year.”  Further adding, “We are excited about the women’s and kids’ line.. I am going to push hard for the kids’ line.. Definitely, we should be doing it, it is a huge space.”

The ‘Kaabil’ (2017) star has many other projects in the pipeline and for Roshan shares how it’s been satisfying making his fortunes through his HRX brand instead of films, but states he’s not overly worried about meeting sales targets. “I am not worried as much as the normal person, but concerned about finding right partners and people to sell my vision and philosophy.”

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