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Geo Tez to resume BARB reporting in UK

Geo Tez
Geo Tez

After a sabbatical of two months, popular Pakistani news channel, Geo Tez will resume reporting official viewing data in the UK today.

It may be recalled that Geo Tez started BARB reporting in June but temporarily suspended its deal after just a couple of weeks. Initial ratings for the channel showed good results and placed it above sister-channel, Geo News in one week. The channel recorded a weekly reach of 201,000 viewers ��� according to data for week ending Sunday 15th June.

At the time of filing this article, BizAsia was awaiting a response from Geo Tez about its break in BARB reporting.