Geo News to air Pakistan Super League 9 free in the UK
Geo News has picked up the rights to air the Pakistan Super League 9 (PSL) free to air on Sky channel 734
After two years of broadcasting behind a paywall, PSL this year will broadcast free to air in UK to the audiences, this means the event fixtures can be accessed by over 12.7 million homes on Sky across the UK. The cricket fixtures are scheduled to go live from 17th February and will continue till 18th March.
The audiences will see six regional teams collide in Pakistan’s most powerful and top-rated cricketing event, every match full of runs, fast bowlers, exceptional batsmen, passionate fans, sensational competitions and studded with international cricketing super stars. The high-voltage final will be played on March 18 at the National Stadium Karachi. From the opening ceremony of the event to the closing fireworks, the audience will be enthralled every frame of the broadcast.
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The league teams include; Lahore Qalandar, Karachi Kings, Islamabad United, Peshawar Zalmi, Quetta Gladiator and Multan Sultan.
Alliance Advertising & Marketing will be handling local sales while Sky Media will be selling the mainstream sales.