Today, the newest UK ethnic media sales house announced it has won the rights to exclusively represent two more prestigious Asian channels, Akaal TV and Nepali TV.
They join Sony Entertainment Television Asia, Sony MAX, B4U Music, B4U Movies, ABP News and MATV in exclusive mainstream sales relationships with Exodus.
Exodus�۪ Managing Director, Bill Miller, said, “We are delighted tonow be linked with eight leading South Asian TV channels and there will be more soon. We continue to grow strongly, as one of the few remaining independent TV sales houses, servicing BARB measured and Cost Per Spot traded channels.
These are exciting times for our company, given that we are offering TV channels a comprehensive service that has not beenavailable before. By linking up with our sister companies, Ethnocast and Manhattan Digital, Exodus is offering advertisers the benefit of 360 degree media planning solutions. TV Spot airtime, TV sponsorship and Digital media campaigns can be fused together to create efficient results for both branding campaigns and direct response advertisers”.
Amrik Singh – Managing Director of AKAAL TV, said ���Thisgreat news and a positive move forward in our channel�۪s commercial plans�. He added, ���We�۪ve branded a large range ofour programming output as ��A1 TV�۪ and we�۪re attracting viewers from right across the UK Asian community�.
Akaal TV is found on Sky channel 858.
Boss of Nepali TV, Mr Bijay Thapa said, ���It�۪s great to be working with Exodus and we look forward to our channel delivering incremental results for advertisers, once they are exposed to the rapidly growing Nepalese community in the UK�.
Nepali TV is broadcast on EUTelsat 10E in the UK and across Europe.