Exodus agency to represent non-Asian channel

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New ethnic media agency Exodus
New ethnic media agency Exodus

Exodus Media Sales has confirmed it will be exclusively selling spot advertising in the UK for non-Asian channel, Bonanza Bonanza.

BARB measured Bonanza Bonanza continues to be a general entertainment channel aimed at lovers of classic American TV series and feature films. The channel is a nostalgic trip down memory lane for viewers that remember the classic shows from the first time round and a wonderful surprise for newcomers.

Exodus�۪ Managing Director, Bill Miller, said, ���We are delighted to be working with a channel which shows some of the best cult TV viewing�۝ and ���In addition to delivering cultural audiences which may have physically moved country, we are now delivering those who wish to fondly look back in time.�۝

The channel airs on Sky 266 and Freesat 157 and is Exodus�۪ first non-Asian channel win.

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