EXCLUSIVE: ZEE Music freshens on-air look

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ZEE Network’s flagship music channel ZEE Music will be unveiling a fresh look and a selection of new shows, which will form the new schedule come July.

As part of the changes, the channel will be tweaking its current shows with the addition of new local based shows. Only last year, the channel announced plans to cut down on UK based shows, which were replaced with imported shows from sister station ‘etc Music’ in India. Few months down the line, the channel is doing a u-turn with the launch of several new locally recorded shows.

In the new line-up all original VJ based & UK based shows will now air at 7pm to fully utilise primetime viewing hours. The following shows will air Monday-Friday at 7pm: Chit Chat (Monday), Mutz Cutz Plus (Tuesday), Jus Bhangra (Wednesday), My Pasand (Thursday), Mutz Cutz (Friday), Daud (Saturday) and Bollywood Bites (Sunday). Bollywood Bites launches on Sunday 10th July at 19:00. Viewers will also be able to catch-up on any shows missed during the week in a new weekend slot titled “Music Weekends” aired between 11am and 1pm.

Also a part of the new look, ZEE Music will be shifting its popular interactive music selection show ZEE Music Box to 3pm and will air daily for three hours. Also after much demand and requests from viewers, the channel will also be launching Bollywood ZEE Music Box, which will use the same concept as the original ZEE Music Box with a Bollywood flavour. Bollywood ZEE Music Box will air daily at 9pm for an hour.

Other changes on the way include a new show titled Video Vault, which will feature UK and Asian pop tunes from the channel’s library. Also, the popular golden oldies show Bollywood Chai will continue to air daily at 7am with a new repeat time of 6pm. A regular new slot titled Showcase will also be launching on the channel, which will expose new videos, including video exclusives. Showcase will air at 08:55, 10:55, 12:25, 13:55, 18:55, 19:25, 20:25 and 22:25 daily.

The new look will also see a tweaked on-air logo with the touch of a grey and silver background and the trendy spelling of “music” to “muzik”. The changes come into effect on Friday 1st July.

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