In another exclusive news break, BizAsia.co.uk can reveal that 9X will officially takeover the DD News slot on the Sky Digital platform.
The first phase of 9X’s UK launch plans begin tonight at 23:00 with a looped promo tape running for two hours on DD News’ EPG 832. Data relating to 9X has appeared on the DD News label on the Sky EPG.
Over the next few weeks the channel will increase its output on the EPG with a full launch expected April-end / May-start.
9X launched in India barely five months ago and has stormed into fourth position amongst Hindi General Entertainment Channels (GEC), behind STAR Plus, ZEE TV and Sony Entertainment Television Asia.
DD News a part of the Indian state broadcaster network Doordarshan had ceased broadcasting in the UK in January.
Keep it with BizAsia.co.uk for the exclusive news breaks.