Endemol considers Hindi version of ‘Money Drop’
Production giant, Endemol is considering a Hindi version of the popular international format ‘Money Drop’.
Endemol is known for churning out superhit formats like ‘Bigg Boss’, ‘Fear Factor�۪, ��Deal or No Deal�۪ and is already seeing success with the South Indian ‘Money Drop’ being shown on the Sun Network.
Popularly known as ��Kaiyil Ori Kodi Are You Ready?�۪ in Tamil, ��Ko Aante Koti ��� Me Sontham Cheskondi�۪ in Telegu, ��Kayyalli Koti ��� Haelbittu Hodeeri�۪ in Kannada and ��Kaiyil Ori Kodi Are You Ready? in Malayalam, ��Money Drop�۪ is a nerve wracking game show that challenges the participants�۪ presence of mind. Backed by a unique mechanism that can multiply winnings to a life changing amount, this game show is a rollercoaster ride of emotions. One wrong move and the money can drop to practically nothing.
Deepak Dhar, CEO, Endemol India, said, ���I�۪m ecstatic that the Indian market has accepted this global gaming phenomenon with open arms. The show is running successfully on Sun Network in four languages ��� Tamil, Telugu, Malayalam and Kannada. With 100+ episodes being successfully completed, we are sure that this high stake money game show will be a hit in the Hindi reality show market as well.�
K Vijaykumar, Managing Director, Sun Network, said, ���Our partnership with Endemol is proving very successful and we are thrilled to complete 150+ episodes of ��The Million Dollar Money Drop�۪. With its vast catalogue of entertainment hits, it is indeed a pleasure to be associated with this creative production company and we look forward to them bringing more of such innovative shows to the Sun Network viewers.�
The show is aired in the UK on Channel 4 and in the USA on Fox Network. It has been sold to 38 countries in total.
