In an attempt to boost its decling ratings, producer Ekta Kapoor is changing locations for three of her flagship shows, screened on STAR Plus.
Recently, when she realised that one of her popular shows, ‘Kahaani Ghar Ghar Kii’, wasn’t getting the desired ratings, she was sure it had something to do with the location. Unlucky sets, she said. So she decided to swap the location with her relatively new show ‘Kayamath’.
So now ‘Kahaani Ghar Ghar Kii’ will shift base to Sankraman, studio number 8, where ‘Kayamath’ is being currently shot. Interestingly, ‘Kahaani…’ was originally being shot from this location before ‘Kayamath’ was launched and Kahaani_ took a generation leap.
Almost all flagship shows of Balaji Telefilms were initially being shot at the Sankraman studios. All of them were equally popular with the viewers. These sets are considered lucky for Balaji shows. Now with dipping TRPs the production house has decided to switch its sets and shift ‘Kayamath’ to Klick Nixon at Saki Naka.
Says a source, “After many Balaji shows lost their TRPs, Ekta, in a meeting with her writers and technicians, asked them to pull up their socks, immediately. ‘Kahaani…’ is one of her old shows and is very dear to her as well. Sankraman is very lucky for her as the shows shot there have done well. ‘Kahaani…’, which was being shot there earlier, was shifted to Klick Nixon; while ‘Kayamath’ is being shot in Sankraman on the sets of ‘Kahaani…’ for the past eight months. For superstitious reasons and the fact that they want ‘Kahaani…’ back on track they will now swap the sets of the two shows. The design of the set will not be changed.”
Says Meetu, creative head of ‘Kahaani…’, “We are still discussing how we should alter it to suit ‘Kahaani…'”
Creative head of ‘Kayamath’, Doris Dey, confirms, “Yes, it’s true that we are shifting our sets. It was Ekta’s decision to change the sets. The present Kayamath set is lucky and it’s also the original set of ‘Kahaani…’ But it will look odd since the present ‘Kayamath’ set is very modern while ‘Kahaani…’set has a traditional look.”
Article from Mumbai Mirror