Director Azfar Jafri: ���Janaan will prove to be a bold statement�۝


As its release date approaches near, the leading stars of ‘Janaan’, Armeena Khan, Bilal Ashraf and Ali Rehman Khan are set to visit London for the film�۪s European Premiere at Cineworld, The O2 Greenwich on 13th September 2016.

Talking about what ‘Janaan’ will achieve, director Azfar Jafri said, ���I think the film is going to prove to be a bold statement for Pakistani cinema. I don�۪t mean just financially, but overall as well. I think we are going to do well because of positive word-of-mouth also.

One of the producer��s of the film, Imran Raza Kazmi commended writer-actor Osman Khalid Butt, who wrote the films. ���He is a great writer. He brings great ideas to the table. I think his texturing of the characters and those details are just amazing,�۝ said Kazmi.

Director Jafri spoke about the on-set antics, ���During Janaan, we had so much fun. The cast members would play pranks on each other all the time. It was truly a blast. Also I am glad my actors, talented as they are, were so cooperative. If I would want to move on to another shot after one take, they would still want to go once again, in case I was not satisfied.�۝

The music of ‘Janaan’ has also been creating a lot of buzz. The soundtrack comprises five songs featuring collaborations with Indian artists such as music director duo Salim-Sulaiman and singers Armaan Malik and Shreya Ghoshal.

Honouring Pakistan�۪s rich heritage in film, the arts and storytelling, ‘Janaan’ presents a stylish, witty and often emotional observation of contemporary Pakistan that will resonate globally.

‘Janaan’, releases on 9th September Eid ul Azha, presented by IRK Films, Munir Hussain Films – UK (Pepe’s Piri Piri Group) and ARY Films and distributed by B4U Motion Pictures.

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