As we revealed last week, it has now been confirmed by Sony Entertainment Television Asia that Bollywood hunk Salman Khan will be fronting a gameshow for the channel from June.
The desi version of ‘Power of 10’ is being produced by Synergy Adlabs. Sony TV will use the Indian Premier League (IPL) as the lead in for the show.
According to Sony TV business head Albert Almeida, the show is more inclusive and audience participatory compared to other gameshows.
Almeida adds that participants will need to have an educated stance and a decisive point of view to succeed. “If an issue affects him/her, then it is likely that the participant will answer as per the feelings. If the question pertains to an issue that is far from the individual’s issue, then the participant will have to think about it.”
A participant can choose to exit the show at any point of time. If the participant however carries on and answers incorectly, then the amount won is lost. In the beginning two participants face off for the right to play the game.
In the US the show airs on CBS and is hosted by Drew Carey.
On rival channel STAR Plus India, it has begun marketing activities for its own upcoming mega gameshow ‘Kya Aap Paanchvi Paas Se Tez Hain?’ hosted by King Khan – Shah Rukh.