Colors TV UK announces partnership for Women’s Day campaign
Colors TV UK has today launched the #ColorsOfCourageUK campaign for this year’s International Women’s Day.
In partnership with Indian Women in London and UK, Colors TV UK will be shining a spotlight on inspirational stories of South Asian women who have carved their own path to success in the UK. These stories will be shared across the channel’s social media platforms, highlighting the journeys of women who have relocated to the UK, overcome challenges, established themselves in their chosen fields, and become beacons of inspiration.
“We are thrilled to launch the #ColorsOfCourageUK campaign this International Women’s Day,” says Govind Shahi, Executive Vice President, and Head of International Business, IndiaCast Media. “Going beyond the usual well wishes, this campaign aims to empower and inspire millions of women by showcasing the remarkable achievements of South Asian women in the UK. Their stories are a testament to the unwavering spirit and courage that resides within them.”
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Colors TV international’s digital agency, TING, has helped bring this this campaign. Sudharshan Anandkumar, Co-Founder at TING, added, “Through #ColorsOfCourageUK, we hope to not only celebrate the achievements of these remarkable women but also ignite a spark of inspiration and encourage others to break barriers and achieve their dreams. Thanks to the COLORS international marketing team, we could associate ourselves with such a great initiative.”
Colors TV UK are encouraging viewers to join the conversation on social media using #ColorsOfCourageUK to celebrate the stories of these remarkable women.
