Colors Gujarati will be begin broadcasting on Virgin Media today.
The channel, which made its official UK launch on Sky last week, is expected to be added to the Virgin Media line-up today. It will be available to Asian Mela Pack subscribers on EPG 825.
Currently, the network offers its flagship general entertainment channel Colors along with the premium entertainment channel Colors Rishtey and the movie channel Colors Cineplex in UK. With this new addition, Colors Gujarati will become the only Gujarati language channel to be available to UK viewers.
Colors Gujarati will broadcast a mixture of fictions and films, with big titles including ‘Wrong Side Raju’, ‘Shubh Arambh’, ‘Bey Yaar’, ‘Kevi Rite Jaish’, ‘Chello Divas’, ‘Love Ni Bhavai’ and ‘Dha’. Films will air everyday, with premieres every Sunday night at 19:00. There will also be classic movies shown at 15:00 on Sundays.