Brit Asia TV signs up to BARB system

British Asian music channel Brit Asia TV has signed up with the Broadcasters Audience Research Board (BARB) to officially measure the number of viewers watching the channel.

Brit Asia TV is the latest in a string of Asian channels joining BARB. Recently ZEE Muzic came top in terms of Asian channels already on the system. Sunrise TV and Prime TV are the other two broadcasters, which get their figures officially verified.

9XM, B4U Music and STAR are other channels rumoured to be in talks with BARB.