Brit Asia TV has officially appointed Rajan Singh to spearhead its global distribution.
The channel, which is known for its Punjabi music and lifestyle from the UK, is available as a free-to-air service on Sky Digital. Asian influence in Britain has and continues to expand at a phenomenal rate, Brit Asia TV is setting out to be the benchmark by which all future broadcasting innovation in its field will be measured.
Talking about the developments, Rajan Singh told BizAsia, “Brit Asia TV has done an incredible job getting is brand in such a strong position and I۪m looking forward to developing the channel. Having recently met with Brit Asia TV to discuss the way in which will be implementing changes to push growth globally, I am confident that this relationship will prove fruitful for all parties involved.”
“We۪ve chosen to invest in Rajan۪s vast industry knowledge and experience in developing our channel further. This investment will no doubt bring Brit Asia TV in to a new league of British Asian Entertainment for all our viewers. We at Brit Asia TV are extremely confident that the channel will undergo some vigorous changes in the near future and I۪m sure our viewers will also notice,” added Jaz Bal, CEO Brit Asia TV.