A recent film that was heavily publicised on Music Channel A (with the rival Music Channel B being completely blacked out) failed to deliver at the box-office.
Another leading film distributor who has been forced to boycott Channel B but embraces Channel A among other channels still finds himself delivering at the box-office.
Yet another film distributor who does not advertise on Channel C but uses A and B has also been lucky at the box-office so far.
The big question here: Which channel is really the most dispensible of the lot? C certainly looks like the one, but the battle between A & B remains an ongoing one!