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B4U Pictures set for third cinema release

B4U Network has expanded itself into UK film distribution with the announcement of its third release under ‘B4U Pictures’.

This no doubt reinforces B4U Network’s commitment into bringing the best of Bollywood to UK audiences.

The first two releases earlier this year, ‘Blue’ and ‘Ajab Prem Ki Gazab Kahani’ have fared well at the box office. The third will be a Tamil film titled ‘Vettaikaaran’. It is dubbed as “one of the biggest South Indian films of the year”.

‘Vettaikaaran’ stars the renowned hero Vijay and South Indian actress Anushka. It�۪s described as a ���fast paced action film, with a touch of romance and great music�۝.

With this, B4U Pictures is certainly targeting an audience, which has previously been untapped. In a statement to BizAsia.co.uk, B4U Network said, “B4U Pictures is set to expand its film division into the South Indian market and will ensure that a big release like ‘Vettaikaaran’ is distributed and promoted across the country to an audience that has previously been limited to choice.”

‘Vettaikaaran’ releases nationwide on Friday 18th December.

B4U Pictures is being handled by the same team as Tip Top film distribution based in Wembley and Harrow, London.

Earlier this year, B4U Network had announced the launch of its quarterly Bollywood magazine called ‘Bollywood Glitz’. It has also recently ventured into events.

Previously, ZEE Network has also tried its hand at film distribution with films like ‘Mujhse Shaadi Karogi’ and ‘Kaafila’ but was short-lived.