Axe falls on ZEE TV’s ‘Rajaa Betaa’

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ZEE TV’s early evening show ‘Rajaa Betaa’ is expected to go off-air this month, due to falling viewing figures.

According to reports, the Sobo Film Productions show, has struggled to make much of a mark in its 18:30 slot in India (18:00 in UK). The show revolves around Vedant who is a successful gynaecologist and the story showcased the difficulties and hardships he has to tackle in his life along the way.

‘Rajaa Betaa’ will be replaced with ‘Dil Yeh Ziddi Hai’, produced by Manor Rama Pictures.

Keep it with BizAsiaLive.com for more.

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