ARY News will become the first Asian news outlet in the UK to join the audience measuring body, BARB.
According to information seen by BizAsia, ARY News, which broadcasts free-to-air on Sky Digital will have its viewing data officially measured from Monday 21st May.
ARY News will become the latest Asian TV channel to join BARB. It was exclusively revealed on BizAsia a few days ago that Multi Screen Media۪s SAB TV will go BARB. Moreover, we reported last week Star UK will have Life Ok and Star News measured by BARB too. However, with Star News now becoming ABP News, it is unlikely Star News will remain a part of the Star TV UK Network. BizAsia awaits information on this.