ARY News is expected to return to the UK as ARY World, BizAsiaLive.com has learnt.
ARY World will launch under the service name New Vision TV on Sky channel 804 later this week.
Going by the trade tests off the Sky EPG, the old New Vision TV logo has now switched to ARY World – in the same place as where ARY News logo was previously. Cleverly, the name ‘New Vision’ is displayed directly under the ARY World logo in a much smaller font.
ARY World is expected to broadcast most of the content as ARY News in Pakistan.
New Vision TV will reportedly launch on Friday.